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The Lead Generation Blueprint
Module 1: Introduction
Welcome To The Course! (2:24)
Introduction To The Business Model (7:43)
This Is Not For F**king Slackers (2:31)
Things You Need To Know
The Two Ultimate Assets When Building Your Business (6:50)
The Importance Of The Follow-Up (5:21)
Should I Be Using Retainers? (3:23)
Packages, Proposals & Websites (5:33)
How To Price Your Services (9:01)
Prospecting
The BEST Niches To Go After (5:10)
Where To Find Potential Clients (5:48)
How To Properly Qualify Prospects (4:15)
The Ultimate Way To Find Potential Clients FAST (Prospecting On Steroids) (9:12)
Contacting The Prospects
The Most Effective Ways To Contact Clients (1:41)
How To Properly Cold Call (7:04)
The Ultimate Email Strategy (3:04)
Facebook & Instagram DMs (2:11)
The Meeting
Meeting Strategy Overview (3:06)
Learning About The Business (Important Things To Ask) (5:57)
Emotional Selling (3:35)
WOW-ing The Prospect (My Presentation) (9:25)
Closing The Deal (4:46)
Building Your Funnel
Lead Generation Funnel Overview (5:38)
Creating The Funnel (3:31)
Things You Must Have On Your Pages (19:07)
Why A Landing Page Might Not Convert (8:33)
How To Automate Delivery Of Leads To Your Client (6:19)
Facebook Ads
Facebook Ads Overview (2:33)
Campaign, Ad Set, Ad (1:50)
Which Marketing Objective Do I Choose? (5:43)
Targeting & Budget (8:49)
How To Create An Advert (8:30)
The Facebook Pixel & How To Set It Up (3:36)
Custom Audiences & Retargeting (5:23)
Lookalike Audiences (3:01)
How To Analyse/Optimise Your Ads (7:16)
How To Guarantee A Low Cost-Per-Click (6:14)
Scaling Campaigns (3:34)
How To Get Access To Your Clients Ad Accounts (4:42)
Wrapping Things Up
A Step-By-Step Plan To Scaling Your Business (8:21)
Affiliate Program (40% Commission) (1:14)
5 Done-For-You Funnels (2:32)
BONUS MODULE: The Ultimate Cold Email Strategy
How To Kill It With Cold Email (4:14)
The Benefits Of Cold Email (1:36)
How Many Emails Should I Send Each Day? (2:56)
Subject Lines To Get 70% Open Rates (3:22)
How To Make Your Emails Stand Out (2:58)
How To Avoid Ending Up In The Spam Folder (3:57)
Creating A Nice Custom Signature That Creates Authority (4:06)
The Best Follow-Up Strategy (3:52)
The Easiest Way To Get Cold Email Leads (7:39)
How To Get Access To MILLIONS Of Email Addresses (4:28)
My Favourite Tool For Automating Cold Email Outreach (7:40)
How To Schedule A Week's Worth Of Emails In 20 Minutes (7:40)
My Tried & Tested Cold Email Templates
Resources
Software
Meeting Presentation Template
Independent Contractor Agreement
Spam Trigger Words Cheat Sheet
Which Marketing Objective Do I Choose?
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